Copywriting

Your ideas …Your dreams

Your ideas are valuable and your dreams are big…but with all your time and energy spent on delivering your product or service, you don’t have any to spare to articulate, regularly edit, and update your brilliant narrative to engage your customers and entice new clients.

Here is where I come in…as your storyteller

Don’t waste hours staring at your screen! Let me take on that burden and challenge for you. With an innovative and friendly approach that is collaborative, client-focused, and enjoyable, I will ensure your message stands out and resonates in a crowded digital landscape.

Let’s start now and channel your voice and uplift your content and products with website content, email marketing, case studies, articles, or blogs.

Website content 💻

Let’s review your content and keep it fresh, relevant, and concise, with easy and clear language. All with your voice and tone.

But don’t just take my word for it…here’s a testimonial from one of my past clients.

“Rika has written an article for Renaissance Sri Lanka, outlining the organization’s missions, objectives, history, and values. She has done an excellent job, the previous two having failed to reach the high standard we had set. It is indeed very difficult to understand and compile everything about us (20 articles specific to the non-profit field, on our website, and in the press). What’s more, she has written a very compelling text, using the most precise words and structuring the whole into a masterpiece, like a goldsmith. Rika asked us additional questions to fine-tune her work and readjusted it according to our feedback until we were completely satisfied. Rika is a pleasure to work with. She is “the” talented copywriter you were looking for, she’s a game changer!”

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Ashinsa B | Chairperson and Executive Director RSL / Dec 2023

Email marketing 📧

Send regular newsletters to your customer base, both past and present. Let’s keep it engaging and exciting, with informative content including events, tips, and announcements to keep your clients coming back.

I recently worked with a sports club to do just that. We approached it with a re-designed newsletter, email templates, and marketing brochures, articulating the content along with images to engage the wider member audience. See below for before and after templates of the newsletter, along with testimonials from some members.

“Rika understood our marketing goals and took our factual—flat—content and made them readable and digestible to our target audience. We liked her creative ideas (different format) and the ability to interact directly with Rika!”

Rachel P | General Secretary BLTSC / Jun 2024

“Wow! That looks brilliant! Much more dynamic and it makes you want to read it!”

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Carolyn G | Member, Bromley Lawn Tennis and Squash Club (BLTSC) / Feb 2024

“It is superb. Clear, informative, and looks professional. Love the inclusion of video as well. ”

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Jack L | Member, Bromley Lawn Tennis and Squash Club (BLTSC) / Feb 2024

Newsletter before

Newsletter after

Case study 📃, articles or blogs 📰:  

Show, don’t tell. With an in-depth study of a project, we can demonstrate the benefits to your customers with great storytelling. Adding the research, and data to back it up with the ‘how’, ‘what’, and ‘why’. Including what makes you unique. It is one of the most powerful strategies for showcasing your work or product to attract future customers and maintain the interest and confidence of your existing customer base.

And just as effectively, a well-crafted blog or article can be a game changer, providing your customers with valuable insight and intriguing content. Get in touch to see how I can help you and your business.

“We needed to have an authoritative, well-written article to share the story behind our newest coffee. We liked the quality of the writing and understanding the tone required, and are very happy with this first piece of writing and the ease of working together.” 

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Shirani G | Co-founder: Indochina Coffee / 2024

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